Organization
Much of the Amazon’s destruction comes from people simply trying to earn a living. Land gets sold to corporate interests that clear it for agriculture, mining, or cattle, driving runaway deforestation.
Joao is a conservationist and researcher. He spent the last 10 years working with community-based conservation in Amazonia to generate benefits for people and nature. By creating links between local communities and government, he protects rich biodiversity in freshwaters. In addition to leading Jurua Institute, Joao works with coastal fisheries in Brazilian Marine protected areas at Federal University of Alagoas.