Development Media International
Hundreds of millions continue to listen and rely on radio in Africa. That's a huge audience for content that can effectively change behavior.
The Idea
Engaging Behavior Change Media Campaigns
Total Investment
3150000
Grants
0
Equity/SAFE
0
Debt/Convertible Debt
Funded Since
2013
Geography
Sector
Structure
The Mission
Better health outcomes in Africa.
How It Works
Development Media International (DMI) produces intensive radio, TV, and mobile campaigns to promote behaviors critical to child survival (e.g., seeking care for fevers, diarrhea) and improved health (e.g., family planning). Their special sauce is they create content that audiences actually enjoy, and then broadcast it with enough frequency to change entrenched behaviors.
The Dream
African governments consistently deliver media campaigns that lead to better health outcomes.
Why We're In
DMI has one of the cheapest and most scalable models to improve health outcomes in Africa. They're obsessed with continuously improving their evidence-based content that's sticky with audiences and has huge saturation in Africa. It's also cheap, simple, and can only accelerate if governments take on the burden of paying for and implementing the model.
Are you a serious funder and want to learn more?
This is just a snapshot of what we know about the organization. If you're an investor or funder that might send some serious dough their way, we're always delighted to share more. Reach out and we'll connect you with the right person on our team.
*this is not monitored for funding requests.